Choosing a new hair colour is never an easy choice - from ash blonde, to beautiful chocolate brunettes or even trending hair colours like pastel pink. We asked our salon, Gielly Green, London to share some of their top secrets on how you can find your perfect shade and find out what hair colour suits you best.
WHY IS IT IMPORTANT TO OFFER CLIENTS A PERSONALISED HAIR COLOR CONSULTATION?
With every client that walks through the door, consultation is the key. Most clients find their hair colour inspiration from social media using apps such as Instagram, Pinterest and Tumblr. However, as professional hair colourists we know some hair colour trends may not suit every skin tone or face shape.
It’s so important for hairdressers to educate their clients on whether a trending hair colour is possible on their hair type, how long it will take to achieve a new hair colour and how to maintain their new colour.
HOW DO YOU CREATE A PERSONALISED COLOUR TO COMPLEMENT EVERY CLIENT’S SKIN TONE AND EYE COLOUR?
Hair colour is so personal to each individual and there is so much more than just warm and cool tones. We always take into consideration the whole look and personality of a client, alongside their skin tone and eye colour, as well as their hair colour preferences.
For example, you may have a client who typically would be suited to cooler tones, however when you see the kinds of clothes they wear and the style she carries, you can see she is a rule breaker and she wouldn't suit ashier hair.
Bending the rules as a hair colourist is what keeps our work fresh and inspiring but is also so important and what will ensure that a client leaves feeling happy and confident in their hair colour.
WHAT HAIR COLOUR DO YOU USE TO OFFER YOUR CLIENTS A PERSONALISED HAIR COLOR?
We always use Redken’s demi-permanent hair colour Shades EQ, its acidic formula helps maintain the condition of the hair while allowing clients to change their hair colour with the latest hair trends or seasons.
We’ve also started using Redken’s Shades EQ Kickers to help personalise every client’s hair colour. Shades EQ Kickers are direct dye shades that can enhance existing hair colour for a more vibrant result or add tone different warm or cool reflects in the hair - they give us unlimited colour options to help create to perfect hair colour for every client.
WHY DOES EVERY COLOURIST NEED DIRECT DYE SHADES LIKE SHADES EQ KICKERS IN THEIR COLOUR PALETTE?
Direct dye hair colour gives hairdressers the freedom to be creative with their colour recipes and help them to create a bespoke look to their customers.
Shades EQ Kickers are amazing to use with their existing Shades EQ palette or they can be used on their own to give that pop of colour for a more adventurous client. They give us the ultimate creative freedom to achieve any shade.
We first saw the Kickers being used in the US by celebrity hair colourist Tracey Cunningham on her loyal a-list clients - this is what sparked our interest in these new direct dye shades. As soon as we heard they were coming to UK, we couldn’t wait to experiment and try them out!
“Shades EQ Kickers are my secret weapon to being a true artist behind the chair. They allow me more control over the colour and creativity.”
Tracey Cunningham, Redken Celebrity Colorist
WHY IS SHADES EQ THE PERFECT HAIR COLOUR FOR EVERY CLIENT?
Shades EQ is so easy to apply due to its liquid formula and gives our client’s amazing shine. The colour results are outstanding no matter the colour service! It is our go to in the salon to gloss, tone, correct, cover greys and refresh hair colour.
The technology protects the integrity of the hair leaving it in incredible condition. It is the perfect product for colour shy clients as acidic demi-permanent formula makes it a low commitment colour service.
ABOUT GIELLY GREEN
The award-winning hair and beauty salon based in Marylebone boasts a highly experienced team of stylists, colourists and beauty experts. Gielly Green’s mission is to create an outstanding experience for every client. The colour team at Gielly Green, Andre Suard, Devin Holly & Joel Palmer are renowned for creating effortless, on trend and wearable hair that never goes out of style.
Book in with Gielly Green here.
WANT TO DYE YOUR HAIR COLOR BEFORE YOUR SALON VISIT?
Try on your dream hair color with Redken’s virtual colour closet with over 70 shades. Click here to try before you dye!