KEY INGREDIENTS ONLY.*
Shades ALK is a liquid-cream alkaline demi-permanent that offers up to 75% coverage**, and up to 8 weeks of vibrancy***. Powered by 65 years of advanced pH science, this alkaline demi offers visibly healthier hair in just one use, instantly replenishing and boosting color, condition, shine and vitality. With a 49 shade, fully intermixable palette, your demi permanent toolkit is now complete.
*Formula simplified & optimized for targeted performance, no ethanol
**Expert assesment ***Expert assesment after 32 washes
70ml Shades ALK Clear